ABOUT US

• EUROMED established in Kurdistan Region of Iraq in 2011. The companies headquarter is located in Erbil city the capital of the region. Since 2011 euromed successfully operating in the region, supplying medical equipment and support to medical professionals and hospitals.

• Euromed based in Erbil City. Erbil is the capital of Kurdistan Region of Iraq with the population of 1.75 million in2009. Located in northern part of the country, about 370 km north of Baghdad the capital of the republic of Iraq. It is the fourth largest city after Baghdad, Basra and Mosul.  Erbil is the oldest continuously-inhabited city in the middle east with the ancient citadel in the middle of the city, which estimated to be 7000 years old. There are many tourist areas in Erbil, and it is a tourist target of other parts of Iraq. During 2014 Erbil has been chosen as the title of the capital of tourism in Arab World. Erbil bears between the essence of a rich past and a bright present, it is safe stable and prospering, and considered as the commercial gateway of Iraq. The area is blessed with plentiful of natural resources. Because of its potential and rapidly growing economy, many well-known international companies now operating in Erbil city. Erbil embraces a dozen of well-developed hospitals. Due to security issues in other parts of Iraq, many famous Iraqi doctors and specialists escaped other major cities, relocated in Erbil city and now actively working in city’s hospitals and clinics

• Since its establishment in 2011, the company supplies vast kinds orthopedic implants to local medical companies, private and public hospitals as well as local government Ministry of Health. Euromed brought international doctors to work in Kurdistan Region, this provided excellent services not only to local patients but to patients in entire Iraq. Although Euromed is working in Kurdistan Region, but the company is planning to expand in the near future to work in entire Iraq. The expansion is not only geographically but also in the business area. Currently the company specialized in the following:
  • Arthroplasty
  • Spine
  • Trauma
  • Arthroscopy

• Approximately one thousand operations in the above areas are monthly operated in Kurdistan Region, among these around 30% processed directly by euromed or indirectly through providing required items and materials for the hospitals. Euromed considered one of the most competent in providing trauma supplies in the region, and we maintain around 70% of the public hospital’s orthopedic supplies in Erbil and Duhok cities. Arthroplasty another strength of the company, as euromed is capable in participating and processing around 80% of the operations. Kurdistan Region is prospering and growing very fast, there are huge opportunity for investment and business in various areas. Apart from individuals who are providing medical equipment, there are several companies specialized in arthroplasty and trauma. These companies are competing with euromed. But euromed has a good reputation that is respected by public and private hospitals because the company:
  • Cares about the quality
  • Patients wellbeing is euromed’s priority
  • Punctual in delivering orders
  • Provides technical support to the health professionals
  • Follows all the government rules and regulations
  • Takes customers feedback very seriously

What We Provide?

• Euromed provides critical support to health professionals including:
  • Technicians and technical support.
  • Running specialized workshops to health professionals locally and abroad
  • Workshops for introducing new supplies and items

• Euromed aims to have a long-term cooperation with distinguished international companies, and plan for long term partnership based on mutual interests. This is very important in making long term contracts with public and private hospitals. We will promote our partner’s brand in Kurdistan Region, and in Iraq in the near future. Many international banks are currently working in Kurdistan Region, this makes payments and all other banking transactions very convenient for both parties. Due to COVID19 pandemic total operation for 2020 were reduced by around 40%. The near future turnover mainly depends on how the society responds to the available vaccines, and the effectiveness of the vaccines in use. Considering that the number of populations in middle east countries is continuously increasing, that means increasing the need in every life related sector and, of course, this includes medical services. As a result, the demand of medical supplies expected to be higher each year than the year before.

Economic factors that impact EUROMED:

The Macro environment factors such as – inflation rate, savings rate, interest rate, foreign exchange rate and economic cycle determine the aggregate demand and aggregate investment in an economy. While micro environment factors such as competition norms impact the competitive advantage of the firm. Euromed can use country’s economic factor such as growth rate, inflation & economic indicators such as Medical Appliances & Equipment company growth rate. Economic factors that euromed should consider while conducting pest analysis are:

Social Factors that Impact EUROMED:

Society’s culture and way of doing things impact the culture of a company in an environment. Shared beliefs and attitudes of the population play a great role in how marketers at Euromed will understand the customers of a given market and how they design the marketing message for an orthopedic company for medical implants consumers. Social factors that euromed should analyze for pest analysis are:

Technological Factors that Impact EUROMED:

A firm should not only do technological analysis of the industry but also the speed at which technology disrupts that industry. Slow speed will give more time while fast speed of technological disruption may give a firm little time to cope and be profitable. Technology analysis involves understanding the following impacts: